This October Velusso managed the annual One More City ride, taking 30 riders from Amsterdam to Strasbourg over 720k. Now in its third year, One More City is an annual cycling campaign during Breast Cancer Awareness Month (October) that moves from city to city, and is focused on raising funds for research into secondary breast cancer. Each year begins where the previous year’s ride ended. In 2018, the trip took…
Introducing the first in a series where we take you behind the scenes at Velusso to meet the team who help take your experiences #AboveAndBeyond. For our first post we head over to Belgium to meet with Quinten Prové, General Manager and Barista at Velusso Bruges. Tell us a short summary about yourself? My name is Quinten Prové and I work at Velusso Brugge. After graduating as a photographer I…
We recently sat down over for a coffee and a catch up with Velusso supported rider Olly Moors who we’re pleased to confirm has signed with British continental team, Ribble Pro Cycling. Since we last spoke how was the second half of your season? The second half of my season was consistent with a few bits of bad luck. I had a big crash in an Interclub in early July…
This summer saw the latest development of the Velusso Bruges Store in its burgeoning existence, partnering with British bike brand Factor, further enhancing the store’s retail aspect. Having officially launched on 6th July, coinciding with the celebrations of Brussel’s Tour de France Grand Depart, the Factor pop-up has reintroduced the popular brand to the Belgian public. Already put on the map thanks to AG2R La Mondiale as of 2017, when…
This August Bank Holiday saw the inaugural Velusso Devil Ride in France take place, tackling an ominous 265km route between Mont Ventoux and Alpe d’Huez all in one go. Total climbing for the day? No less than 7,000m of ascent covering seven individual Cols. Not for the faint hearted. Two groups of riders set out in the early hours of the morning shadowed by their own support vehicles allowing everyone…
In July 2019, Velusso founder and director James Bowtell took part in his latest challenge – The 21. We caught up with James after a well deserved rest to find out how he found the event, and what’s on the horizon for his next adventure. James and the 21 Every July, cyclists flock to France for the world’s greatest cycling spectacle, the Tour de France. This July, myself and a…
